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Trustcash Holdings, Inc.Investor Update
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Thursday, 18 October 2007

Full Company Name:  Trustcash Holdings, Inc.  

Address: 400 Park Avenue, Suite 1420, New York, NY 10022

Telephone: 800-975-5196  

Investor Relations:  212-755-4884  

NASDAQ OTCBB:  TCHH

Web privacy and stored value company being called "The new eCommerce privacy standard" by many - their amazing business model taps into millions of potential customers every day.
Trustcash has developed the safest, smartest way for consumers to buy online without revealing their identity or risking their privacy or security, and this has proven to be the "Magic Bullet" for websites.

If you could jam actual dollar bills into your computer to pay for the goods & services you want, you'd remain safe from ID theft and prying eyes. But, of course, you can't stuff your computer with cash. You give up your credit card numbers instead. And the moment you do, you create a paper trail that leads right back to you, your security, and your privacy.

Trustcash is the new payment processing system that, as of this writing, has already established working relationships with more than 1,000 websites and 50,000 retail stores.

Why The Rush To Trustcash?

Just like using cold cash, Trustcash offers consumers protection from ID theft and prying eyes! Internet sites are gladly paying Trustcash a hefty percentage of their sales for this advantage... because merchants know...
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• 80% of consumers report that secure and convenient payment options
are more important to them than price when making an online purchase decision.
• 53% of consumers have stopped providing personal information over
the Internet.
• 50% have either cut back their online purchases or stopped buying
products and services online entirely.  
• $3 billion has been lost to online fraud this year in the US and Canada
alone, a 7% increase over the year before.
 

So as much as Internet sites try to put consumers at ease, the fact remains that the safest, smartest way for consumers to make purchases is with cash. And in today's age of fraud and ID-theft riddled e-Commerce, the new cash is Trustcash.



Trustcash Is The New Cash


Here's how Trustcash works: Consumers purchase a Trustcash card. Actually, consumers don't "purchase" Trustcash, they get to use the service FREE.

For instance, if you want $1,000 in your Trustcash account, you fund the account with $1,000. Not a penny more. No service fees of any kind are charged to consumers. Naturally, this arrangement is quite appealing to anyone seeking security, safety, and secrecy.

And Trustcash has a network of marketing that simply cannot be beat. It costs the company zero! 1,000 websites and 50,000 retail stores around the world and a rapidly growing number of web sites make it easy for their consumers to "buy" Trustcash. Each one of these businesses serve as a marketing agent for Trustcash... at no cost to the company... and at no cost to consumers.

Since you can't shove cash into your computer to purchase goods and services, Trustcash gives consumers a unique 12-digit anonymous access code and consumers use this code to make purchases, just as they would use their 12-digit credit card number.

But no paper trail exists to lead back to the consumer. If Trustcash is purchased with a check or a credit card, that information is immediately erased from its military-grade encrypted system once the funds are posted to the account, so there is never a tell-tale trail back to the consumer.
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How Does Trustcash Make Money?


Consumers use the service FREE. It's the merchants, whether regular retail or Internet sites, paying Trustcash. And they pay every time a transaction is made, the same way VISA and MasterCard and American Express are paid transaction fees by merchants... only Trustcash gets a much larger fee from merchants.


Visa and MasterCard get anywhere from 2% to 4% of the sale. American Express gets a little more. But Trustcash, because of the unique advantages offered to users, gets the most - up to 50% of each sale they process!

How is this possible? And why would an Internet site pay Trustcash up to 50% of the money consumers spend with them? One word: PROTECTION! No, maybe it's two words: PRIVACY PROTECTION!


The Internet's Biggest Players Are Flocking To Trustcash


MoneyGram is a Trustcash partner. So is Playboy! And you better believe Playboy embraces Trustcash because it knows its customers crave privacy. Playboy gets about 16 million search requests a month. And the activity on this site is indicative of most people's use of the Internet. They seek entertainment. But they do not seek scrutiny. Playboy knows they can make more sales when their customers purchases can be kept totally anonymous. That's why they gladly pay Trustcash a hefty payment-processing fee. And other adult-entertainment sites are quickly following Playboy's lead.

Consider this - right now, there are 4.2 million Internet sites providing adult entertainment... this is 12% of the total number of websites. Search requests for adult entertainment is a staggering 68 million A DAY... this is 25% of all Internet requests.

In fact, every second of every minute of every hour of every day, $3,075 is spent on adult entertainment. The revenue exceeds that of ABC, NBC, and CBS combined. And with Trustcash commanding up to a 50% transaction fee, the enormous revenue potential becomes obvious.

Thanks in part to a series of brilliant acquisitions, Trustcash also owns and markets a range of stored value products serving the telecommunications and wireless markets, two of the hottest sectors in the booming stored value prepaid products market.

This year, Trustcash companies will serve more than 30,000 wireless customers, activate more than 50,000 consumer wireless subscriptions and sell over 50,000 phones, all coming together to generate more than 696,000,000 network minutes annually! With over 7,500 distribution locations marketing over 50 different products, it's easy to see how Trustcash revenues have exploded from next to nothing to an incredible $73,000,000!
Investor Update Source : InvestmentHouse.com
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